Published July 27, 2011
advertising , around the office , Awards , chicago , Contest , Cool Ads , cute , foundation , marketing , midwest , News , staff
Tags: b stover, Contest, editing, fashion, foundation, foundation content, nails, production, sally hansen, spots, suzie moore, winner
Foundation Editor Suzie Moore and Sr. Assistant Editor B Stover recently entered a Make an Ad contest for Sally Hansen… and WON a top spot among the finalists! The brand purchased their spot, along with 5 others, for use in an upcoming campaign. Brittany “B” says, “We entered the contest because we wanted to make beauty products appealing in a new and different way.” Click the pic to view the spot!
B and Suzie co-directed “Salon Effects Fashion Show” and shot it on the stage at Foundation Content. “Being a part of the directing process was so satisfying because it allowed me to see the whole idea come to life!”, says B. “I wasn’t even sure if we were going to go through with shooting the idea at first, but when I saw the script that B wrote, there was no choice but to film it!”, Suzie continues.
B and Suzie collaborated on the editorial and graphics for the spot – Check it out here!
Published May 18, 2011
Post Production , production , foundation , staff , green screen , Cool Ads , Commercials , Los Angeles , advertising , chicago , Pop Culture , Trailer , video games
Tags: chicago, anna patel, jamin clutcher, foundation content, Los Angeles, ryan pribyl, rift, video games, tom roval, james tooley, high wide and handsome, trion
Though it’s been unusually cool in Chicago these days, our L.A. office has been heating up. Check out this latest project we worked on with the folks from High Wide and Handsome. Working with Production Company Chromatic Films and director James Tooley, we put together these spoof Weather forecast spots for “Rift”, a new video game by Trion. These are the web spots but they also finished for Broadcast and are airing on SyFy, FX, and G4!
Anna Patel edited all the spots while Jamin Clutcher handled the graphics. Color by Tom Rovak, audio mix by Ryan Pribyl, and produced by Stacy Paris; as always, a true team effort from our brilliant staff.
Published May 12, 2011
advertising , Art , chicago , Cool Ads , foundation , Graphics
Tags: foundation, jenn moody, jesse willis, tickets. foundation content, ticketsnow.com
Our graphics team just finished this spot for TicketsNow.com with the folks from Sponge.
Ryan Pribyl created the sound design and Jenn Moody and Jesse Willis were the motion designers on this piece.
I don’t know about you… but I know where I’ll be getting my next concert tix!
Published March 4, 2011
advertising , foundation , Los Angeles , Pop Culture , Post Production , sports
Tags: anna patel, black history month, converse, dime mafazine, foundation, foundation content, jordan brand, kobe bryant, nike, sports
Anna Patel edited a few pieces for Nike in honor of Black History Month, featuring Kobe Bryant, and they were just released on Dime Magazine’s website.
Take a look!
The videos are part of a series called “Ever Higher”. The series features sports titans Julius Erving, Michael Jordan and a handful of sports and cultural influencers including Freddie Gibbs, and Mick Boogie. Anna did a great job on the cut and our own Jesse Willis assisted with graphics on this project.
Published February 11, 2011
advertising , chicago , foundation , marketing , midwest , Post Production , production , Shoots , Television
Tags: basketball, commercial, draft fcb, dribbling, foundation, foundation content, hampton, james lipetzky, joseph odhiambo, televvision, tom pastorelle, world record
This past December, James Lipetzky Directed a spot for Draft FCB for Hampton Hotels. The piece was shot on our stage and featured a rather unique public figure… Joseph Odhiambo. Joe holds the world record for dribbling basketballs.
Tom Pastorelle, who is no stranger to the Hampton brand, edited this spot and the graphics featured the handiwork of Jason Voke and Curt Cooper. “It was a fun shoot” says James, “Joe was high energy and that pumped up every one on the crew – and I think that energy is evident in the final piece”
The spot is a lot of fun and yes… no special effects here… Joe, like Hampton, is the real deal.
Published April 27, 2010
advertising , Events , foundation , Los Angeles , midwest , Pop Culture , premiere , Publicity , sneak peek , Television
Tags: abc, drama, foundation content, happy town, jason voke, premiere, stacy paris, suspense, television, twin peaks
New ABC series Happy Town is premiering tomorrow night! Foundation’s ACD, Jason Voke, designed the main title which was produced by our LA producer, Stacy Paris, along with Happy Town Exec Producers Scott Rosenberg, Andre Nemec and Josh Appelbaum.
For more information and a sneak peek at our main titles, check out this link or click the picture above:
And be sure to tune in tomorrow night to catch the premiere of the show everyone is sure to be “ax-ing” about.
April 28 at 10/9 central on ABC!!!