Our work for Whole Foods and Omelet continued last week in Morro Bay, where we filmed oyster and abalone fisherman. Neal Maloney of Morro Bay Oysters taught us they way of “cowboy oysters” – which are usually at least five years old and super big. Our Producer, Ben Poster, rose to the challenge and ate one down – in three bites!.
Published August 4, 2011
around the office , foundation , Los Angeles , midwest , Press Release , staff
Tags: chicago, foundatin content, foundation, grant macdowell, Los Angeles, max gold, new hires, staff
We would like to welcome two new members to both our Chicago and Los Angeles teams!
Meet Grant MacDowell and Max Gold!
Editor,Grant MacDowell, who worked most recently at Optimus, has joined the LA. staff. MacDowell accumulated a long-list of impressive work prior to his time at Optimus, including Ford spots with JWT Detroit, freelance graphic work for Janus and Hasbro, and a chapter with Brass Knuckles in Venice editing music videos for artists including Moby and No Doubt.
Max Gold joins our Chicago office from Draft FCB’s venerable in-house editorial department where his work for clients saw him editing spots for a host of notable directors including Iain Mackenzie, Tony Kaye, Sean Thonson, Fred Goss, as well as music video and Jack-Ass director, Whitey and 2010 DGA Director of the Year nominee Craig Gilespie. “Birthing Room,” a spot he edited for Qwest (directed by Gillespie) was shortlisted in the Cannes Lions competition.
We’re very excited to welcome these two new editors to our ever growing roster of talent!
Published August 1, 2011
around the office , Art , foundation , Los Angeles , staff
Tags: art in the streets, evan cohen, foundation content, kyle shoup, Los Angeles, moca, nick egan, out and about, samantha hart, staff
Foundation’s Associate Creative Director, Kyle Shoup visited the L.A. office recently, from Chicago. Shoup, Producer, Evan Cohen, and Owner, Samantha Hart went to MOCA to attend Aaron Roses’ lecture about his curating Art in the Streets, an exhibit of street art which included works by our artist in residence, Nick Egan.
A great time was enjoyed by all and we strongly encourage anyone in the L.A. area to check out the exhibit for themselves. http://www.moca.org/
Published July 20, 2011
around the office , Art , focus creeps , foundation , Los Angeles , Photography , Pop Culture , staff
Tags: aaron brown, foundation content, Los Angeles, Photography, wow
Check out WOW Magazine‘s spread on Aaron Brown in their Summer 2011 issue. Copies of the issue are available online.
The 12 page article features Aaron’s photography and thoughts on the artistic and cultural underbelly of Los Angeles. “A lot of all kinds of weird, scary, hysterical things happen in LA at every instant,” Aaron says in the interview, “As a result there’s all kinds of different work happening.”
It’s an interesting article, well worth the read, and Aaron’s photographs look great. Definitely “wow” provoking!
Published July 19, 2011
around the office , Art , Events , foundation , Los Angeles , News , staff
Tags: foundation, foundation content, inner city filmmakers, james lipetzky, Los Angeles
Foundation L.A. recently hosted a roundtable discussion for an audience of students and alumni from Inner-City Filmmakers, a nonprofit dedicated to training and employing disenfranchised high school grads. The panel – including DPs, editors, directors, Poolhouse producers, and our own James Lipetzky – covered everything from story development to hands-on practicalities of production.
It was a wonderful evening, everyone stayed late to share advice for the kids’ future collaboration with Nylon Studios, Kodak Film, and EKA Reps on the upcoming Pocket Fest film festival.
Special thanks to all the fantastic panelists who made the night possible: Jessica Cooper Carlson, Mary Ellen Duggan, Will Hartman, Barry Norwood, Robert Parker, Lyra Rider, Vicki Mayer, and James Lipetzky.
Published July 8, 2011
focus creeps , foundation , Los Angeles , music , music video , Pop Culture , Post Production , production , youtube
Tags: aaron brown, arctic monkeys, ben chappell, focus creeps, foundation, gladys bernadac, hollywood, Los Angeles, music video, the hellcat spangeld shalalala
Well, I know of no better way to start the weekend off right than with this awesome new video for Arctic Monkeys’ song “The Hellcat Spangled Shalalala”. Click the pic to view the video.
This piece was directed by Focus Creeps and edited by Foundation’s Gladys Bernadac. It was lensed over the course of a few months at various iconic locations in Los Angeles, their Hollywood Paladium show, our LA stage and even includes footage shot in Sheffield, at the band’s homecoming concert. If you are an Arctic Monkeys fan, this video is a treat not to be missed!
Published June 20, 2011
Art , behind the scenes , Commercials , film , Film Festivals , foundation , Los Angeles , production , sneak peek
Tags: evan cohen, foundation, foundation content, james lipetzky, Los Angeles, newport beach, orange county, shoot, united way
In Los Angeles, James Lipetzky directed a piece for United Way of Orange County. Shot over five days on location in Orange County, Foundation’s Evan Cohen pulled double duty on this shoot as both Line Producer and AD.
The shoot culminated with 50 people on the beach in Newport Beach. James Lipetzky commented; “I was deeply moved by some of the stories I encountered while on this shoot, of those helped by United Way. The work they do to help those in need really is exceptional.” Stay tuned for more on this piece in the future!
Published June 16, 2011
Art , chicago , focus creeps , foundation , Los Angeles , music , music video , Pop Culture , Post Production , production , youtube
Tags: dom, focus creeps, gladys bernadac, jenn moody, living in america, music video, vevo
The new video for DOM’s “Living in America” debuts today. Click below to see it live on Vevo.
Another great piece by Focus Creeps. Edited by the lovely Gladys Bernadac with awesome blurs by Jenn Moody. Nice work here from everyone. This video makes me… proud to be an American.
Our Los Angeles stage has been open less than a month and has already been the backdrop for projects as diverse as the online game Rift, an Arctic Monkeys shoot and a series of web ads for Progressive Insurance with the Arnold Agency who flew in from Boston for the shoot. A versatile space, clients have really responded to the laid back vibe and easy going culture that exists at Foundation.
VP of Production Evan Cohen says, “it’s exciting to see the new division in LA really taking off and collaborating so well and seamlessly with our Chicago team. We’re looking forward to the continued growth that this inspired space offers.”
Foundation Content LA
Published May 24, 2011
film , foundation , Los Angeles , production , sneak peek , sports , Television
Tags: anna patel, current tv, foundation, foundation ocntent, lbc, Los Angeles, poly tech high, snoop dog
Foundation’s Anna Patel directed and edited a series of web docs to support the launch of Current TV’s 4TH AND FOREVER which premieres Thursday, May 26th at 9/8c.
The series follows the storied Long Beach Polytechnic High School football team as they tackle the 2010 season. Poly has graduated more NFL players than any other high school in America. We sat down with a few alumni to learn what makes this such a successful football program. The first clip features Marcedes Lewis (Poly ’02) of the Jacksonville Jaguars and premiered on ESPN.com.