Posts Tagged 'basketball'

Double Dribble

This past December, James Lipetzky Directed a spot for Draft FCB for Hampton Hotels. The piece was shot on our stage and featured a rather unique public figure… Joseph Odhiambo. Joe holds the world record for dribbling basketballs.

 

Tom Pastorelle, who is no stranger to the Hampton brand, edited this spot and the graphics featured the handiwork of Jason Voke and Curt Cooper. “It was a fun shoot” says James, “Joe was high energy and that pumped up every one on the crew – and I think that energy is evident in the final piece”

The spot is a lot of fun and yes… no special effects here… Joe, like Hampton, is the real deal.

Foundation Shoots and Scores!

We just worked on a piece in support of Chicago’s bid for the 2016 Olympics and it is being very well received!

bid

The video was written by creative directors Marcus Taylor and Matthew Taylor and directed by Foundation’s Phil Lee. Phil had the opportunity to direct NBA Chicago Bulls star Luol Deng (who will be playing for team UK at the 2012 Olympics) and Paralympian Basketball player Matt Scott!

Ben Chappell and Steven Piet shot it and the tracks were provided by Vince Lawrence of Slang Music Group. Cory Coken at ARU did the mix and Kelly Armstrong of Color Playground, color corrected the piece. Be sure to check it out right here or click on the picture above!!

4’11 Versus 6’9

Senior Producer, Tracy Heropkie took a Foundation crew to L.A. recently to shoot a series of web content videos for Aetna Insurance’s 50th anniversary! Coincidentally, Magic Johnson turns 50 this year, so he appeared in the videos!! Phil Lee directed it and said it was a blast working with Magic! Tracy described the nearly 7 foot basketball legend as “super chill” but with a “definite presence”.

Everybody seemed to have a good time and the production went off without a hitch! Wanna see more photos? CLICK HERE!!!


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