Archive for the 'News' Category

Nailed It!

Foundation Editor Suzie Moore and Sr. Assistant Editor B Stover recently entered a Make an Ad contest for Sally Hansen… and WON a top spot among the finalists!  The brand purchased their spot, along with 5 others, for use in an upcoming campaign. Brittany “B” says, “We entered the contest because we wanted to make beauty products appealing in a new and different way.” Click the pic to view the spot!

B and Suzie co-directed “Salon Effects Fashion Show” and shot it on the stage at Foundation Content. “Being a part of the directing process was so satisfying because it allowed me to see the whole idea come to life!”, says B. “I wasn’t even sure if we were going to go through with shooting the idea at first, but when I saw the script that B wrote, there was no choice but to film it!”, Suzie continues.

B and Suzie collaborated on the editorial and graphics for the spot – Check it out here!

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Our Boys Shoot Big Boi

Our very own Focus Creeps are in Washington, D.C. this week,  shooting Big Boi‘s last show of his 10-day Crown Royal tour.

Check out the performance tonight, 9:30pm EST via Rolling Stone’s live stream.

A Night with Inner-City Filmmakers

Foundation L.A. recently hosted a roundtable discussion for an audience of students and alumni from Inner-City Filmmakers, a nonprofit dedicated to training and employing disenfranchised high school grads.  The panel – including DPs, editors, directors, Poolhouse producers, and our own James Lipetzky – covered everything from story development to hands-on practicalities of production.

It was a wonderful evening, everyone stayed late to share advice for the kids’ future collaboration with Nylon Studios, Kodak Film, and EKA Reps on the upcoming  Pocket Fest film festival.


Special thanks to all the fantastic panelists who made the night possible: Jessica Cooper Carlson, Mary Ellen Duggan, Will Hartman, Barry Norwood, Robert Parker, Lyra Rider, Vicki Mayer, and James Lipetzky.

We’ve Got It Covered

Check out the cover art for the upcoming Arctic Monkeys single THE HELLCAT SPANGLED SHALALA, shot by Focus Creeps on our LA stage.

You can now pre-order the 7″ release of ‘The Hellcat Spangled Shalalala’ from the Arctic Monkeys Mart – Click here to pre-order.

The single is released on Monday 15th August 2011.

FOUNDATION CONTENT ANNOUNCES WBEC CERTIFICATION AS A FEMALE MINORITY BUSINESS

Foundation Content announces WBEC Certification.  Owner, Samantha Hart says, “I appreciate the WBEC for this recognition.”

Download the pdf here :WBEC

Blissful Buzz

Foundation Audio Engineer, Ryan Pribyl recently collaborated with composers Elliot Hunt and Daniel Alcheh, of Alcheh & Hunt,  on the score for indie film East Fifth Bliss, starring Dexter’s Michael C. Hall, Lucy Liu, Peter Fonda and Brie Larson.

The music was recorded at multiple studios in both Chicago and LA and mixed in 5.1 surround by Ryan and Eliot at our Chicago office’s audio suite.

The film premiered just last month at the Newport Beach Film Festival and was chosen to headline the festival out of 450 participating films from all over the world.

We were thrilled to be a part of this film and hope you will take a minute to check out the movie site, which features some of the music.

Stumpfified

We are pleased to welcome Editor Christina Stumpf to the Foundation family! Christina brings her intuition and passion for storytelling to the team, after a ten year run at the Whitehouse. Drawn to diverse material, she’s cut campaigns across genres for such brands as Miller, Orbitz, Cadillac, Sears, and Office Max, for whose web video “Jewelry” was shortlisted at Cannes.

Stumpf’s long form credits include,”Hidden in Plain Sight”, a documentary in collaboration with UN Goodwill Ambassador Julia Ormond; “Hidden in Plain Sight”, with the support of former President Clinton, has helped raise over $1 million to promote awareness and help eradicate human trafficking worldwide.

President Samantha Hart adds, “We are thrilled that Christina has joined us and are looking forward to her playing both a creative and leadership role at our company.” Welcome Christina, we all look forward to working with you!


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