Posts Tagged 'tech'


Hey all!

So…Jeff Landsman ( foundation editor/director) has started a podcast called Mac-Aroni! If you are a Mac person or just need some info on certain mac products, functions, etc. it is an AWESOME source of information!

I have always been a pc girl but at Foundation, we are completely mac based, so his podcast has been really helpful in terms of technical stuff. For example, he recently did an episode which compared iWork to Office 08…VERY informative!!! Plus, he just announced that he’s going to including iPhone apps as part of his regular show!

Anywho, for all my geeky homies out there…I give you

And check out his podcast on iTunes!



Not literally…and no, I am not blogging about that upcoming film starring Jessica Biel’s bottom and co-starring Jessica Biel and Jake Gyllenlllwhateverthall.

I’m talking about Spa Where You Are coming to our office for a day of pampering for some of our extremely hard workers of the moment!

One of our senior producers, who missed out last time we did this, got to sit back and have fifteen minutes to herself…I mean, I know this doesn’t really seem like it should be breaking news…but you don’t know Tracy Heropkie! This woman NEVER stays home sick and hardly ever leaves the office!

However, there is one poor soul in our office that has gotten into the habit of staying past midnight! And who- you might ask-is this night owl lurking the halls of Foundation?! Why, it’s the newest member of our Foundation fam, Zac Farley!

Anyway, due to some upgrades, Zac has been having some seriously late night rendezvous with our XSAN! So…20TB’s later…It was mani-time!

Spa Where You Are is kind of awesome! They’ll come out and do manicures, pedicures, table massages…it’s a great service! Check out their website:

Btw, Zac’s color is called “Lincoln Park After Dark” and I sooooo want it!


So, we’re back in Chicago and couldn’t be happier! Las Vegas is America’s ashtray. Eeew.

Ben and Jamin (dp and assistant editor) had a great time and I think we all learned a lot.

We stayed at Treasure Island Hotel which wasn’t so bad…it was pretty close to the convention centre which was cool!

The first day I got there I met these two really cool guys from Montreal. They work for Cirque Du Soleil and had loads of colorful stories. I also met this one guy who never ONCE logged off of World of Warcraft…seriously…NOT ONCE. I met a hacker from Montana, a tech geek from Japan with a nervous twitch and a severe addiction to mountain dew and I saw more fanny packs than should be legal.

On to business…

I took a bunch of courses and checked out the exhibits. I attended a seminar on emerging technologies which touched on LBS a little bit and gave an overview of Web 2.0 and why Flash will not be important in five years. The media is driving the technology. The demand for the client to not have to “do” anything is incredibly high and LBS would be a way to achieve this, except that there is not one platform that is standard right now- they simply do not have the framework right yet.

I also checked out a seminar on Web 2.5 which blew my mind. Essentially, they focused on forums coming back into importance and how the wave of the future is “Social Bookmarking” on sites like Delicious, blinklist,furl and readit (to a lesser extent, a site like goodreads is ahead of the curve) Information related advertising is the wave of the future and that comes with things being wildly linked together

Another course I took discussed “virtual worlds” like Second Life, or even papervison, having an incredible impact on social media and eventually more and more advertising will be done in this way. It’s the whole idea of uninterrupted media. People are less inclined these days to even bother with Tivo b/c it’s “too much work” This way, with virtual worlds (strategic product placement), LBS, the client/consumer is in control- the ads come to them. No searching involved and no interruptions.

Here are some cool links to check out if you’re at all interested in this type of thing:

I also took a course on blogging/networking and RSS feeds. The speaker manages several successful blogs but was kind of pompous and just kept plugging his own blogs every five minutes, but I did learn some cool technical stuff about RSS feeds and the like. Basically blogs are becoming more and more essential in supporting a “product/company/show/belief”


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